THE AI FIRST AGENCY
THE AI FIRST AGENCY
VIDEO MADE BY AI
What Makes Bad Goose Different?
AI-first, human-led
At Bad Goose, we use AI to support strategy, creative, campaign planning, media optimisation and analysis. But every recommendation, every idea and every piece of work is guided by experienced marketers, creatives and media specialists. The result is not “AI-generated marketing.” It is AI-enabled marketing with human expertise at the centre. As we move quickly in this evolving space we would like to offer interested brands a glimpse of what’s possible. Simply get in touch as we will send you a free ‘viral video’ featuring your photo or brand to show you just how quickly and capably our AI pipeline can start working to maximise your budget.
What Makes Bad Goose Different?
AI-first, human-led
At Bad Goose, we use AI to support strategy, creative, campaign planning, media optimisation and analysis. But every recommendation, every idea and every piece of work is guided by experienced marketers, creatives and media specialists. The result is not “AI-generated marketing.” It is AI-enabled marketing with human expertise at the centre. As we move quickly in this evolving space we would like to offer interested brands a glimpse of what’s possible. Simply get in touch as we will send you a free ‘viral video’ featuring your photo or brand to show you just how quickly and capably our AI pipeline can start working to maximise your budget.
AI Media Packages
Our AI-enabled media platform gives clients access to smarter, more efficient media buying by identifying high-value opportunities across trusted media partner networks.
Dublin Visibility Package
A focused Dublin campaign across radio, outdoor and social.
From €19,000
35% off competitor price
National TV Entry Package
A smarter way to get your brand on national TV
From €30,000
50% off competitor price
National Reach Package
A broader media package designed to build visibility across Ireland.
From €50,000
40% off competitor price
AI POWERED MEDIA PLATFORM
Our AI-enabled media platform gives clients access to smarter, more efficient media buying by identifying high-value opportunities across trusted media partner networks.
Through our bespoke platform, we can analyse availability, match opportunities to your campaign objectives, and unlock media placements that offer stronger value than traditional buying routes. This allows your budget to work harder, giving you access to quality media environments, improved reach and greater campaign visibility, while maintaining a strategic focus on performance and impact. Our platform delivers high-quality media placements at reduced cost, helping your budget work harder while still achieving strong reach & campaign impact.
Dublin Visibility Package
A focused Dublin campaign across radio, outdoor and social.
From €19,000
35% off competitor price
- 60 x Dublin radio airtime (30 second ad)
- 20 x Bus shelter outdoor placements
- 1 million Targeted Instagram impressions
Why it works:
- Combines city presence with targeted digital reach.
National TV Entry Package
A smarter way to get your brand on national TV
From €30,000
50% off competitor price
- 100 x National TV spots (RTE & Virgin)
- 30-second TV advertising
Why it works:
- Gives your campaign broadcast impact without needing a large-scale TV budget.
National Reach Package
A broader media package designed to build visibility across Ireland.
From €50,000
40% off competitor price
- 150 x National radio airtime (30 sec spots)
- 50x Bus Shelter placements in key cities
- 1 Million x Social media impressions
- 100k x Podcast or digital audio impressions
Why it works:
Blends broadcast scale, outdoor visibility and digital targeting.
Pricing and availability
Packages are indicative examples of the enhanced media value Bad Goose can access through AI-supported planning and trusted media partners. Final pricing, media owners, placements, dates, formats and volumes are subject to availability and confirmed after brief.
AI POWERED MEDIA PLATFORM
Our AI-enabled media platform gives clients access to smarter, more efficient media buying by identifying high-value opportunities across trusted media partner networks.
Through our bespoke platform, we can analyse availability, match opportunities to your campaign objectives, and unlock media placements that offer stronger value than traditional buying routes. Our platform delivers high-quality media placements at reduced cost, helping your budget work harder while still achieving strong reach & campaign impact.
Dublin Visibility Package
A focused Dublin campaign across radio, outdoor and social.
From €19,000
35% off competitor price
- 60 x Dublin radio airtime
(30 second ad) - 20 x Bus shelter outdoor placements
- 1 million Targeted Instagram impressions
- Combines city presence with targeted digital reach.
National TV Entry Package
A focused Dublin campaign across radio, outdoor and social.
From €30,000
50% off competitor price
- 100 x National TV spots (RTE & Virgin)
- 30-second TV advertising
- Gives your campaign broadcast impact without needing a large-scale TV budget.
National Reach Package
A broader media package designed to build visibility across Ireland.
From €50,000
40% off competitor price
- 150 x National radio airtime (30 sec spots)
- 50x Bus Shelter placements in key cities
- 1 Million x Social media impressions
- 100k x Podcast or digital audio impressions
- Blends broadcast scale, outdoor visibility and digital targeting.
Try out our Media Recommendation Engine
For a more detailed and comprehensive plan click the button below
Some of the lovely clients we’ve worked with
Bad Goose is an AI-first,
full-service agency
Our AI-first approach is part of what we do, but they are not all we do. Bad Goose remains a full-service creative, advertising and marketing agency working across strategy, media, content, production, social, digital, web, radio, outdoor and in-store activation. AI helps us move faster, create more efficiently and make your budget work harder.
Explore our services below.
Design for Print
The real world is still out there and design for print still moves the needle for your brand. Bad Goose applies design principles to your print, creating maximum impact and standout while dealing with printers, solving problems and sourcing high quality low cost solutions.
Social Media Marketing
We know how important it is for challenger brands to get their content in front of the right eye (and beaks). Let us handle your social strategy, content, and analytics, whilst you sit back and watch the likes turn into leads, and the followers into customers.
Influencer Marketing
At Bad Goose we use influencer marketing to leverage established trust and niche audiences in boosting brand awareness and sales. From nano influencers to celebrity endorsements, few channels are more effective in building awareness and promoting engagement. We liaise with influencers on your behalf, creating shortlists, picking the right fit, writing briefs, monitoring campaigns and supplying reliable and detailed reporting.
Creative Development
Creative development and design direction are core competencies at Bad Goose. It serves as a bridge between expression and innovation. Creativity is not simply the pursuit of an artistic vision but is also an essential aspect of problem-solving, entrepreneurship, and discovery. At Bad Goose we originate, iterate, innovate and collaborate. We then validate and evaluate always hoping to resonate and fascinate!
Production
At Bad Goose, we have full in house production facilities to meet the tightest of deadlines. From video shooting, editing, audio recording and post production to AI image creation, photography and photoshop. We’ve put thousands of spots on Television, Radio and VOD, always keeping the drama strictly on-screen and the quality second to none.
Web Development
We’ve built hundreds of websites, large and small, from complex E-commerce behemoths like tredstep.com to simple one page scrollers. We’ve been building websites since the 90’s when a large site weighed in less than a megabyte. Nowadays the web is a far richer place and we’re staying at the forefront of what’s possible. Recent sites include Ross Construction and Oceanhealthcare.ie
In-Store Activation & POS
We’ve produced all kinds of in-store activations, from animations for display screens to merchandisers, gondola ends, aisle fins, and full takeovers. Whether you want more impact for your shelf and SRP trays or a harder-working FSDU, we’ve got the knowledge, experience, and sheer creativity to produce stunning results that will turn heads and convert customers.