THE AI FIRST AGENCY
THE AI FIRST AGENCY
What Makes Bad Goose Different?
AI-first, human-led
At Bad Goose, we use AI to support strategy, creative, campaign planning, media optimisation and analysis. But every recommendation, every idea and every piece of work is guided by experienced marketers, creatives and media specialists. The result is not “AI-generated marketing.” It is AI-enabled marketing with human expertise at the centre. As we move quickly in this evolving space we would like to offer interested brands a glimpse of what’s possible. Simply get in touch as we will send you a free ‘viral video’ featuring your photo or brand to show you just how quickly and capably our AI pipeline can start working to maximise your budget.
VIDEO MADE BY AI
Up to 70% less production cost
A very different agency model
An AI-first production strategy can reduce creative production costs by around 70% versus traditional bespoke production.
- Lower cost.
- Faster production.
- More creative to test, optimise and convert.
- More budget for media spend
Straightforward AI-enabled production pricing, with usage included.
- AI Radio Adverts from €500
- AI TV / Video from €800
- Websites from €900
- Print design from €450
Important: All AI generated images, video and audio assets, such as Voice Over are free from royalties or useage fees. This is not the case with traditional production.
WHAT MAKES BAD GOOSE DIFFERENT?
AI-first, human-led
At Bad Goose, we use AI to support strategy, creative, campaign planning, media optimisation and analysis. But every recommendation, every idea and every piece of work is guided by experienced marketers, creatives and media specialists. The result is not “AI-generated marketing.” It is AI-enabled marketing with human expertise at the centre. As we move quickly in this evolving space we would like to offer interested brands a view of what’s possible.
UP TO 70% LESS PRODUCTION COST
A very different production model
An AI-first production strategy can reduce creative production costs by around 70% versus traditional bespoke production.
- Lower cost.
- Faster production.
- More creative to test, optimise and convert.
- More budget for media spend
Straightforward AI-enabled production pricing, with usage included.
- AI Radio Adverts from €500
- AI TV / Video from €800
- Websites from €900
- Print design from €450
Important: All AI generated images, video and audio assets, such as Voice Over are free from royalties or useage fees. This is not the case with traditional production.
AI Media Package examples
Our AI-enabled media platform gives clients access to smarter, more efficient media buying by identifying high-value opportunities across trusted media partner networks.
Dublin Visibility Package
A focused Dublin campaign across radio, outdoor and social.
€19K (35% off industry price)
- 60 x Dublin radio (30s ad)
- 20 x Bus shelters
- 1 million social impressions
National TV Entry Package
A smarter way to get your brand on national TV
€30K (50% off industry price)
- 100 x National TV spots (RTE & Virgin)
- 30-second TV advertising
National Reach Package
A broader media package designed to build visibility across Ireland.
€50K (40% off industry price)
- 150 x National radio (30 sec spots)
- 50x Bus Shelters in key cities
- 1 Million x Social impressions
- 100k x Podcast impressions
Some of the lovely clients we’ve worked with
Bad Goose is an AI-first,
full-service agency
Our AI-first approach is part of what we do, but not all we do. Bad Goose remains a full-service creative, advertising and marketing agency working across strategy, media, content, production, social, digital, web, radio, outdoor and in-store activation. AI helps us move faster and create more efficiently. But most importantly we make your budget work harder.
Explore our services below.
Design for Print
The real world is still out there and design for print still moves the needle for your brand. Bad Goose applies design principles to your print, creating maximum impact and standout while dealing with printers, solving problems and sourcing high quality low cost solutions.
Social Media Marketing
We know how important it is for challenger brands to get their content in front of the right eye (and beaks). Let us handle your social strategy, content, and analytics, whilst you sit back and watch the likes turn into leads, and the followers into customers.
Influencer Marketing
At Bad Goose we use influencer marketing to leverage established trust and niche audiences in boosting brand awareness and sales. From nano influencers to celebrity endorsements, few channels are more effective in building awareness and promoting engagement. We liaise with influencers on your behalf, creating shortlists, picking the right fit, writing briefs, monitoring campaigns and supplying reliable and detailed reporting.
Creative Development
Creative development and design direction are core competencies at Bad Goose. It serves as a bridge between expression and innovation. Creativity is not simply the pursuit of an artistic vision but is also an essential aspect of problem-solving, entrepreneurship, and discovery. At Bad Goose we originate, iterate, innovate and collaborate. We then validate and evaluate always hoping to resonate and fascinate!
Production
At Bad Goose, we have full in house production facilities to meet the tightest of deadlines. From video shooting, editing, audio recording and post production to AI image creation, photography and photoshop. We’ve put thousands of spots on Television, Radio and VOD, always keeping the drama strictly on-screen and the quality second to none.
Web Development
We’ve built hundreds of websites, large and small, from complex E-commerce behemoths like tredstep.com to simple one page scrollers. We’ve been building websites since the 90’s when a large site weighed in less than a megabyte. Nowadays the web is a far richer place and we’re staying at the forefront of what’s possible. Recent sites include Ross Construction and Oceanhealthcare.ie
In-Store Activation & POS
We’ve produced all kinds of in-store activations, from animations for display screens to merchandisers, gondola ends, aisle fins, and full takeovers. Whether you want more impact for your shelf and SRP trays or a harder-working FSDU, we’ve got the knowledge, experience, and sheer creativity to produce stunning results that will turn heads and convert customers.
AI media package examples
Our AI-enabled media platform gives clients access to smarter, more efficient media buying by identifying high-value opportunities across trusted media partner networks.
Dublin Visibility Package
A focused Dublin campaign across radio, outdoor and social.
€19K (35% off industry price)
- 60 x Dublin radio (30s ad)
- 20 x Bus shelters
- 1 million social impressions
National TV Entry Package
A smarter way to get your brand on national TV
€30K (50% off industry price)
- 100 x National TV spots (RTE & Virgin)
- 30-second TV advertising
National Reach Package
A broader media package designed to build visibility across Ireland.
€50K (40% off industry price)
- 150 x National radio (30 sec spots)
- 50x Bus Shelters in key cities
- 1 Million x Social impressions
- 100k x Podcast impressions
Try out our Media Recommendation Engine
For a more detailed and comprehensive plan click the button below
Try out our Media Recommendation Engine
For a more detailed and comprehensive plan click the button below